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We have been doing case study upon case report comparing different types of leads, their origins and how advantageously they perform from a closing ratio aspect. Hands down, the best leads with the highest conversion ratios are loan mod live transfer leads. Of course our report was only for a loan mod. Numerous other types of leads work well for other industries. One of the best aspects of the live transfer leads is that the lead was originated genuinely from an inbound call by a consumer. If you think about this for a second, this is a huge advantage over other lead sources as they are typically generated via an outbound call through a telemarketer or auto-dialer. When a consumer sees a tv advertisement and they trust it enough to call the toll free phone number, most of the difficult sales process of closing a customer has been taken care of. There are no questions of who you are, why you are calling or how you got their number. You also do not have to deal with DNC numbers. When you purchase live transfer leads, there are no fake leads and there are no issues of the lead being sold to many other brokers. It is simply your loan modification live transfer lead that called you for your modification service.